About Tony Gostling

Tony Gostling is the Director - Member Services for the Canada China Business Council, which is the premier facilitator for bilateral trade and investment between Canada and China.Since 1996, Tony has been heavily involved in Asian business activities. Prior to joining CCBC, Tony spent nine years working in China as the President and Chief Representative of a trading company with offices in Shanghai and Shenyang, which supplied “made in China” OEM components, mainly for the railroad and transportation industry, to their customers in the US and Canada. Tony has also been a manufacturer’s agent and a sourcing and business consultant and spent many years in procurement management at Westinghouse Power Transformer prior to their merger with GE in the mid 80’s.Tony, who speaks Mandarin Chinese, has spent most of his career in global procurement and supply chain management. He is very familiar with business startup and operational practices in China and the common problems associated with operating in an emerging economic power. Tony and his wife, Hua, make their home in Guelph but still maintain a residence in Hua’s hometown of Shenyang, China. Tony, who grew up in Chatham, has always had a great interest in sports and played lacrosse for the Kitchener Braves back in the early 70’s and is in the Wallaceburg Sports Hall of Fame as a lacrosse coach.
Author Archive | Tony Gostling

More stories about name registrations

As a follow up to my May 25 blog about properly registering your name or brand name in China, many companies buy brands or buy exclusive rights to sell a brand or use a brand name in an agreed upon territory. However, when you are trying to transact such a deal, you need to make [...]

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Protecting your trademark in China

Recently, the Director in our Montreal office called me to ask if we could help a major Canadian retailer to regain the use of his brand name in China as some obscure but savvy business person was quick off the draw and registered the name and after years of legal back and forth, the retailer [...]

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10 Most Common Mistakes Made by Foreign Buyers in China – Mistake 2: Not knowing the “all-in” price

Second in a 10 part series of common mistakes made by foreign buyers in China

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10 Common Mistakes Made by Foreign Buyers in China- Mistake 1: Poorly defined specs

First in a 10 part series of common mistakes made by foreign buyers in China Mistake 1: Poorly defined specs Where “Design for Manufacturing” leads to “Design from Supplier”. You decide to go to the factory direct and give the supplier freedom to handle the product design, such as deciding on the materials packaging layout. [...]

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…and this is why knowledge is power

I had an email from a company in Toronto this morning asking for help with a supplier that was not shipping their product from China as promised. Their vendor insisted on payment prior to shipping and now has given no reason why the shipment is delayed, even though they have shipped to this Toronto firm [...]

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…and now for something completely different

Finance or romance? Although my blog usually deals with trade issues relating to doing business with China, I like to occasionally toss in a bit of cultural insight for your enlightenment and amusement. Such is the case today, as we delve into the up and coming education trend in teaching Chinese men and woman – [...]

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China Market Entry: Think local to sell local

When it comes to products and services, do we all have similar ideas? Think again. As I was reading the paper this morning prior to starting my workday, I came across a story about Home Depot closing their last Beijing store, with only seven remaining in China and Best Buy closing up stores as well. [...]

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The Six Rules of China Due Diligence

So many times, there is not enough due diligence done prior to doing a major deal in China and the cost of researching a potential supplier, acquisition, etc is small compared to the costs if there is fraud, or worse. I wish I had written this insightful article but in fact it is from a [...]

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Latest Asia-Pacific Foundation Outlook for Asia 2011

The Asia Pacific Foundation is an independent, not-for-profit think-tank on Canada’s relations with Asia. The Foundation functions as a knowledge broker, bringing together people and knowledge to provide current and comprehensive research, analysis and information on Canada’s transpacific relations. It promotes dialogue on economic, security, political and social issues, fostering informed decision-making in the Canadian [...]

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What do vehicles and cell phones have in common in China?

I used to marvel at the cutting edge cell phones I saw in China when I first went there years ago. In comparison, it seemed that we always had the older technology here. Theirs seemed much better and had cooler features. The reason was, in part anyway, that because their wired infrastructure was immature, they [...]

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